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How to Make Money With Online Marketing in 2017

When we talk about marketing in 2017, we need to keep one really important thing in mind: our generation is glued to electronic devices. Many wake up to their alarm on a smartphone, ask “Siri” or “OK Google” what the weather is, and then use that device to order a “Lyft” or “Uber” to get to work. During the commute, most look at their screens as they “like” and “comment” on social media, read blogs, and peruse news articles. Remember, the key to all good marketing strategies begins with going where the customer goes. In 2017 and beyond, that means […]

July 17, 2017 SEO

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The Correct Approach to Content Marketing

If you want your business’s online marketing efforts to be successful, you’re going to need to create high-quality content. Having a one page website isn’t going to cut it, no matter how sleek it looks. Potential clients want to know that your company is the one they should turn to. In order to help persuade them, you need to create content that educates, builds trust, and distinguishes your business from all the rest. Content Marketing in 2017 These days, when customers look for businesses online, they do their research. They read your blog posts and want to find out if […]

July 12, 2017 SEO

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What is Local SEO and Why is it Important for Your Business?

When Googling something, have you ever seen a box containing a map and three businesses just below the paid ads? This is Google’s Three Pack. Getting in the Three Pack can be tremendously lucrative for your business. Why? Think about it: Google’s Three Pack takes up serious Page 1 real estate, it’s right at the top above all organic results, and it’s exactly where many of your potential clients click when looking for a local business. Getting your site front and center in Google’s Three Pack requires high-quality local SEO. What is Local SEO? Simply put, local SEO is the […]

June 27, 2017 SEO

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How to Master On-Page SEO in 2017

On-page SEO can get pretty intense, but it’s worth every minute of your time. To really get SEO right, you’ll need to take a good hard look at your website and invest a lot of time and effort into improving it on both the front-end and the back-end. In this post, we’re going to discuss everything you’ll need to know to master on-page SEO in 2017. Some of this might get a bit technical, so hang on tight. Title Tags We’re not supposed to judge a book by its cover, but Google does judge a website by its title. Optimize […]

June 26, 2017 SEO

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5 Ways to Improve Your Website Speed Right Now

We live in an age of instant gratification. This can be a good thing for search engine users, but it can be a real nuisance for website owners who can’t seem to get their sites running at optimal speeds. After all, research has shown that most Internet users expect a page to load in less than 3 seconds! If your load times are slower than this, you’ll see your bounce rate (the number of people leaving your site a short time after accessing it) increasing accordingly. This – along with the fact that page loading time is now a more […]

June 6, 2017 SEO

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